Why Coaching Over 3 – 4 Months Adds More Value Than Coaching Over 4 – 6 Weeks

Filed Under (Life Coaching & NLP) on 29-09-2016

Many coaches offer the coaching process of 4 or 6 weeks and then offer their clients the possibility to extend the it.  In the field of executive coaching asking clients to prepay 3-month blocks of coaching sessions is standard practice. And now more and more coaches are jumping on the bandwagon by offering 3-month blocks to their life coaching clients.  Why does this approach add more value than the traditional 4 – 6-week approach? 

Some say that it takes 28 days to build a habit.  I’ve tried and tested this principle and am happy to endorse it with the caveat that the 28 figure is, of course, a healthy average. Depending on the strength of their commitment and motivation to build the habit some people will build it in shorter, others in longer time, but as an average guideline I agree with it. 28 days = 4 weeks.

Once the habit has been built, it takes another 6 weeks to automate the habit in our lives – to make it part of our bloodstream. If a person is committed and motivated enough to finish building a habit, the higher stage is to automate it in his/her life so that s/he can reap the benefits of it.  Otherwise what’d be the point in building the habit in the first place?  So these two stages make 10 weeks already = 2 and a half months.

And then comes the best for last – the most enjoyable stage which lasts another 4 – 6 weeks.  This stage consists of having your new habit so automated in your life that it flows effortlessly like blood in your bloodstream and you don’t have to spend any more effort on automating it – you know that you can trust yourself to keep practicing the habit, which now bears the true sense of the meaning of the word. Since you’re no longer concentrating your energy on the effort of automating the habit in your life and worrying whether you can trust yourself to keep to it, you’ll now begin to notice the compounding positive effect of the habit’s primary benefits and hidden benefits of the habit in other aspects of your life since everything in life is connected. Now you’ll have these new – sometimes subtle but all the more powerful – connections open up new horizons to you and that’s exactly where you’ll start feeling the real value of the coaching process.  4 – 6 weeks = another month [and a half].

If we add up the span of these three stages,  we’ll get a month + a month and a half + a month (and a half), which makes 4 months! As one of few coaches out there I openly state my fees for everyone make an informed choice to hire me or not.  When a potential client who fleetingly looks at my fees page sees my fees, s/he may click away intimidated by the figures, because they’re quoted in a block of 3 months, thus inevitably look high. But I did say fleetingly for a reason.  The reason is my experience that most consumers living in today’s west evaluate superficially – they look at the money before the value of and return they’ll get on the investment.  This is why I wrote this article – to help you as a potential coaching client to realize that the value  you’ll get from the coaching process is impossible to put a concrete cipher on as that cipher would far exceed the ciphers you see on my fees page.  If you’re a coach or another professional in the field of personal development, especially one who has been offering the 4 – 6-week coaching packages before coming across this article, I expect that you’ll see sense and credibility in my argument and ignore all copyright and jump on the bandwagon too.  Truth be known – my work, website, and this blog is not aimed for coaches and other personal development professionals, but for members of the general public outside the personal development field who need and look for coaching.

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